About us

OUR STORY // In 2011, the Lotus Premium brand was founded based on one simple goal - to fit and flatter a woman's body the very first time. It's remarkable how great fitting jeans can make you feel. When you look good, you feel good. A driving force of our company is inspiring women to recognize and accept their own beauty. Founded by a group of strong and passionate women, it is equally important that the Lotus Premium brand not only fit women beautifully, but that it also serves as a constant reminder of her true worth. Wearing the Lotus emblem did something wonderful to us; it transformed us into more conscious, passionate, and bold individuals. That is something more beautiful than just a fashion statement. This inspired us to extend our collection beyond denim to a wardrobe of essential pieces as well as creating custom experiences for our community to uplift their mind, body and soul. 
OUR TEAM // We’re a group of friends who've made it our business to re-invent the most remarkable fitting jeans, apparel and accessories for women just like us. We’re go-getters, dreamers, mothers, daughters, but most importantly – we're doers. As a women run company, we're committed to celebrating beauty from the inside out, through how we live, what we do, and what we wear.  
 
OUR MISSION // Our mission is to inspire people to live the Lotus way; consciously, passionately, and boldly. We're on a collective journey in discovering our true selves, and we're using our stories to connect with and inspire others to do the same. Fashion is our vehicle. Love is our message.

#LIVELOTUS

CHARITY // The Lotus Premium brand is more than a fashion statement; it is a statement of values. From day one, we are committed to donating a portion of our sales to benefit partnering charities that help and empower women and children. A purchase from Lotus shows your commitment to bettering lives across the globe. We firmly believes in quality, both for our apparel and for human life.